Nike – Own The Night
“When the night falls, the day begins.” Rob Chiu’s new work for Nike China is part of the brand’s summer campaign launch. Shot through W+K Shanghai and filmed across some of the more urban looking corners of Shanghai, handheld camera work was largely used getting up-close moments of the sporting actions, making sure the viewers can feel the sweat and passion.
Director: Rob Chiu
Cinematographer: Daniel Gottschalk
Agency: Wieden + Kennedy, Shanghai
Production Company: Stink